Everest Learning Platform — Estimation & Milestone Plan

1. Summary

Custom mobile-first stack: a React Native app (iOS + Android), Node/Postgres backend, and a web admin/CMS for no-developer content editing, Stripe + WiPay payments, and interactive lesson activities. The 21-screen phone prototype is the design reference. A parent web app follows in a later phase.

Scope	Hours	Cost @ $20/hr
v1 MVP mobile app — feature-complete, matches the prototype	1,150	~$23,000
Estimated total	1,150	~$23,000

~$23,000 for the exact product shown in the prototype — a fully custom, owned React Native app (iOS + Android) you own outright, with no per-platform fees, built to scale to 5,000+ subscribers. New scope is always discussed and agreed with you first. Build ~1.5–2 months; under Option B the partnership then continues month-to-month (content + marketing + ongoing growth).

Two ways to engage

Option	What it is	Indicative price
A · Feature-complete MVP Matches the prototype	The full custom platform incl. generator, red-flag alerts, community & gamification. Everest provides the content, marketing and branding.	$23,000
B · Full Partnership Recommended	Everything in A + AI-assisted content transformation + ongoing growth & marketing. An end-to-end partner, not just a developer.	$6–10k / month

Option B is an ongoing monthly partnership — ~$6,000–$10,000 per month. For that, we act as your full product + growth team: build, AI-assisted content transformation, marketing and continued iteration. It doesn't stop at launch — it continues month-to-month for as long as you want us, and you can scale up, scale down or pause anytime. A small deposit begins the work.

Content-transformation & marketing (Option B) are indicative and depend on the volume of existing content and the marketing scope we agree — scoped and agreed at kickoff.

2. Milestones & payment schedule

Four milestones, each invoiced on acceptance. A 15–20% deposit against Milestone 1 begins the work.

#	Milestone & deliverables	Hours	Cost
M1	Foundation — mobile app & admin Discovery, tech spec & data model, environments & CI, design system. React Native app + web-admin scaffolds, database, authentication & roles, family + per-child accounts, subscription-plans & 7-day free-trial onboarding. Marketing site + contact form. Learning Library with taxonomy, filters and search.	375	$7,500
M2	Learning experience, commerce & engagement Lesson template + pathway sequencing (Math, Language Arts & Social Studies), interactive activity embeds, quiz engine + SEA mock exam (timed, past-paper mode, auto-marked), worksheets & differentiation. Parent custom-input generator (Custom Spelling — 4 modes), parent community, engagement (Brain Break, T&T Knowledge Quiz). Stripe + WiPay payments, 3-tier gated entitlements + tactile-kit ordering/tracking, protected content, previews, billing. Admin CMS for no-developer content editing.	530	$10,600
M3	Dashboard, insights, QA & security Parent dashboard + per-child progress, learning-streak gamification, Learning Check diagnostic screener, red-flag "Insights & Alerts" + downloadable PDF report. Cross-browser & mobile QA, security and accessibility review, performance and Core Web Vitals.	185	$3,700
M4	Delivery — launch & handover App Store + Google Play submission, backend deploy, monitoring & backups, admin training, documentation, and post-launch stabilization.	60	$1,200
	Total — v1 MVP	1,150	$23,000

3. Timeline

The total effort is about 1,150 hours. Delivery speed depends on how many developers run in parallel on an intensive schedule; a focused team ships this in about six to seven weeks.

Focused team, parallel build

~6–7 weeks

1,150 hrs total · about 1.5–2 months

Recommended

Compressed sprint (larger team)

~5 weeks

1,150 hrs total · about 1 month

4. Inclusions & exclusions

Included in the MVP

The prototype's differentiators — parent generator, red-flag alerts, community, gamification, 3-tier gated commerce
Development, code-level testing & QA
Security & accessibility passes
Deployment & environment setup
Admin training & handover documentation

Not included

Content transformation (lessons, worksheets, activities) — available under the Option B partnership or provided by you; the main launch-date driver either way
Marketing & community — available under the Option B partnership or handled by you
Branding, logo, licensed photography, copywriting
Third-party fees: hosting, domain, Stripe/WiPay, email
Terms of Service / Privacy Policy legal drafting
Ongoing maintenance (monthly retainer, quoted separately)

Plan content production in parallel from day one. The platform can be ready before the lessons are; a structured system is only as good as the sequenced content loaded into it. This is the single biggest risk to the launch date and it sits outside development.

5. Assumptions

The approved demo defines the design direction and v1 scope.
One payment pair at launch: Stripe (international USD) + WiPay (local TT). Extra processors add hours.
Under Option A, content is supplied in a usable format and we build the loading tooling; under Option B we run the AI-assisted transformation track at the per-lesson price for the agreed volume.
Content-transformation and marketing figures are indicative until content volume and marketing scope are confirmed at kickoff.
This is an estimate for the scope in this document; new scope is discussed and agreed before any work.